About Grw

We're a San Francisco-based Kiwi startup, backed by leading US investors. Our recent seed round brought us to $10M NZD raised to date. We have customers around the world, from high-growth startups to large US public companies, and we're growing fast with record engagement. Our founders have been writing prompts since before ChatGPT dropped, and bring a Cambridge ML background and 12+ years of GTM sales leadership.

Our agent Taylor builds and operates the AI systems that allow sales teams to thrive. She learns and understands what's happening inside a sales org and acts on it without being asked - so companies can scale further and faster than ever before. When she joins a team, she steps into team workflows, improves what's there, fills the gaps, and builds what's missing.

This is all built by our small AI-native product team that punches well above its weight. We use the best tools available, we move fast, and we care deeply about innovating on AI-driven experiences for both our customers and us as a product team.

The Role

We're hiring a Senior Product Designer to help shape what Grw becomes. You'll work directly with founders and engineers to turn complex, AI-native product problems into experiences that feel clear, trustworthy, and obvious.

Grw is a product built on composable primitives that combine to create powerful experiences for sales teams. The design challenge is making that power feel simple without hiding what matters. You'll bring coherence to a fast-moving product and help it feel like one experience, not a collection of features.

What You'll Be Doing

• Owning the end-to-end design of product surfaces - from problem framing through to shipped experience
• Turning complex workflows, AI behavior, and system states into interfaces that users can understand and trust
• Working directly with engineers to shape features - not handing off, but collaborating through to implementation
• Identifying the highest-leverage confusion points in the product and proposing clearer structures
• Designing onboarding, activation, and critical user journeys that help customers reach value faster
• Making decisions about what the product should say and do, not just how it should look
• Talking to customers to understand their real problems and validate design decisions

What We're Looking For

The gold standard: "I saw where users were getting stuck, figured out why, and redesigned the experience so it just worked." That's the instinct we're hiring for.

Design depth:

• Strong product design background - interaction design, information architecture, systems thinking
• Proven ability to simplify complex workflows without losing important capability